Check out this great video showing the most realistic endgame for augmented reality I’ve seen. Prepare to be eye-banged!
Here’s more information from the producer of the video himself:
The latter half of the 20th century saw the built environment merged with media space, and architecture taking on new roles related to branding, image and consumerism. Augmented reality may recontextualise the functions of consumerism and architecture, and change in the way in which we operate within it.