Want To Be Taken More Serious? Get Heavier, Harder
Posted by Justin on June 28th, 2010Our primate brains seem to equate seriousness with touching heavier or harder objects. For example, a resume on thick stock will be taken more serious than something printed off on fax paper.
Think I’m kidding? Would someone with a business card made of stainless steel, weighing 8 lbs. be joking?